DIGITAL SERVICES
Our unparalleled sporting database will accelerate your digital business. Digital Fitness is more important than ever to sport entities. With more and more athletes and fans heading to social media, it is crucial for sport entities to be at the top of their game with the best content for their sports.
DIGITAL SERVICES
IRIS has built an unparalleled sporting database that allows sport entities to benchmark themselves against their competitors on Facebook, Instagram, Twitter & YouTube (and soon Tik Tok).
The aim of this project is to help sport entities to assess and optimize their presence on social media and find opportunities to get in front of new audiences. We offer key benchmarking information from the sport industry to help you to understand how to connect in the best way with your current and future fans.
The Digital Fitness Check has originally been created in the lead up to the Olympic Games but has now taken a very wide angle due to the growing interest in the project, not only from sport entities but also from sponsors active in the sport industry.
IRIS Omnidata is an innovative dashboard that aims to empower companies and brands to maximize their ROI and keep a global overview of their events and sponsorship portfolio on social media. All your social media data are gathered in one place to optimize your decision-making processes.
Our journey together starts from the media monitoring of your events and with the calculation of your sponsorship exposure, to the analysis of your digital campaigns and influencers/ambassadors, until the benchmarking of your competition. Every layer of the marketing process is being scrutinized and reported to make your life easier.
We are developing the biggest sport content database and our experience across all sports allows a detailed analysis of your performance and your content. The analysis starts at the post level and goes up to the very strategic level.
OUR DIGITAL SERVICES
AUDREY PREMAND | HEAD OF DIGITAL